Kaniz Almas Khan
Kaniz Alamas Khan, MD and founder of Persona, a renowed makeover artist, beauty specialist and successful woman entrepreneur in Bangladesh. She has discovered people's beauty in a new dimension which turned her into a successful woman entrepreneur in Bangladesh.
She had a deep passion on beautification of human being. Her passion for beautification and the desire to do something creative and independent led her to become a woman entrepreneur. She, herself was lucky enough that she got a very supportive mother-in-law who gave immense support both mentally and financially.
Unusual but true fact is that her mother-in-law gave her initial business set up money. Then she started her first venture Glamour. Not only her mother-in-law but also all the in laws, husband and peer groups were her great support.
Starting from Glamour along with 9 performers in only 1200 sqft. Kaniz Alams Khan has reached to the current Persona. Now Persona is not a beauty care center only, rather its an institution of beauty and lifestyle where people can gather knowledge necessary to practice the art of beauty in a competent and professional manner. In 2005, she introduced the largest beauty care facility in Asia with around 200 performers working in 11000 sq. ft. with Studio Persona at Dhanmondi Road No. 27, Dhaka.
Kaniz Alamas Khan is not only the MD of Persona; she also established or going to establish many other business ventures. One of them is a global standard fashion magazine named Canvas, which is a sister concern of Persona. She is the editor of this global standard fashion magazine.
Persona has some other sister concerns. Some of them are: a very first-male beauty care center named Persona Adams, a joint venture beauty care center of Persona with famous Indian beauty care specialist Jawed Habib named Habibs@Persona at Gulshan, Dhaka, a Spa center named Persona Spa. Persona is going to open a Gym named Persona Health.
Persona has launched Persona Institute of Beauty and Life Style, the first ever institute of its kind in Bangladesh. It is an approved center of Edexcel International UK to offer BTEC Diploma in Bangladesh.
The beauty care industry in one of the fastest growing industries of Bangladesh. As the disposable household income is increasing and people are getting more concerned about their beauty and health day by day, the contribution of their disposable income in the beauty care sector is also increased significantly.
Unlike all other growing industries, there is a mushroom growth of small beauty care service providers all around the cities. But the number of high quality beauty care service providers is still not enough. Persona is indeed a milestone in this regard.
Along with the changes of social factors, the perception of mass people regarding beautification has changed also. Now, major portion of the women are educated and they are working in different organizations. They are getting more access to information and media, which makes them more concious about health and beauty.
Beautification is not a luxury now; it is a necessaity. Kaniz Alamas Khan is the pioneer of beautification industry of Bangladesh. And Persona is the most popular brand in this beauty care industry.